ASBPE News

IndustryWeek innovator Stanley Modic receives Lifetime Achievement Award

Editor noted for visionary thinking, explorations of international manufacturing methods.
Photo: Stanley J. Modic
Stanley J. Modic

Stanley J. Modic, who helped transform IndustryWeek magazine into one of America’s top business-to-business journals in the 1970s, was chosen to receive ASBPE’s Lifetime Achievement Award at its national conference in Chicago July 20.

Stan Modic has been with Nelson Publishing Co.’s Tooling & Production magazine for the past 16 of his 46 years in journalism, and now serves as senior editorial advisor and a columnist. He retired as vice president of Nelson’s five-magazine Manufacturing Group in 2002. Before coming to Tooling & Production, he had been with Huebcore Publishing’s Purchasing World when Huebcore became Adams Business Media. Adams was sold to Nelson in January 2002.

Previous honors for Modic have included the Cleveland Press Club Hall of Fame Award in 2002, and the Association of Business Publishers’ (now American Business Media’s) G.D. Crain Award. For his latest honor, staffers at Tooling & Production, in Solon, Ohio, quietly made the nomination of Modic so that he would be surprised if he were selected. And indeed, Modic had no clue that he was in the running for ASBPE’s highest honor when national president Roy Harris called him with the news.

The Classic Winner

Said Harris, “It is a thrill to be able to surprise someone with this honor — especially a modest editor who has no idea that staffers have made secret plans to put his name forward. Stan Modic is the classic Lifetime Achievement winner, someone who brings innovation after innovation to our profession, and yet who never thinks of it as a personal accomplishment, until someone like ASBPE takes note.”’

In an article that celebrated Modic’s selection to the Cleveland Journalism Hall, it was noted that in assembling leading thinkers within IndustryWeek’s pages — thinkers like Drucker, Alvin Toffler and Daniel Yankelovich — Modic was able to set the publication apart as something special in industry. IW also lined up a string of international correspondents “to give our readers a better fix on what was going on around the world,” Modic said.

He made IW one of the first U.S. publications to send an editor to China, just after President Nixon re-established Sino-American relations. Then in 1974, with the nation still deep in the Cold War, Modic accompanied his Washington bureaus chief to Moscow to cover the first U.S. machine-tool exhibition in the U.S.S.R. Meeting with the Soviet Minister of Information, Modic had a personal mission. “The Russians had been using material from IndustryWeek without paying any royalties,” said Modic. His mission was successful. At the end of his meeting, the Russian minister was ready to pay Penton its royalties.

“It wasn’t much,” Modic noted, “but we got a few rubles out of them.”

Hallmark Achievement

His hallmark achievement at IW was considered the series of executive study missions he launched in Japan to unearth secrets of that nation’s manufacturing success in the ‘70s. Said the writer of his Cleveland Hall tribute, “The study missions gave IW’s executive readers entrance to Japanese companies and manufacturing facilities that they couldn’t have arranged on their own.”

Dedicated as well to the networking of business-to-business journalists with other journalists, he helped lead the reactivation of the Cleveland Press Club in 1977. He also served as president of the Cleveland chapter of Sigma Delta Chi, now called the Society of Professional Journalists.

According to his nomination letter from the Tooling & Production staff: “The manufacturing industry still marvels at Stan’s journalism magnum opus — the April 2000 issue, Metalworking in the New Millennium, a one-of-a kind issue that featured such luminaries as futurist William L. Duncan and management author Peter F. Drucker. As Stan pointed out in his lead editorial, ‘Some of what you will read inside this issue is couched in fiction today. It will be fact tomorrow.’ He was right.”

He first left the newspaper business to become an assistant editor of Penton Publishing Co.’s Steel magazine in 1965. He was named executive editor in 1969, and was among the leaders in turning Steel into IndustryWeek in 1970.

Modic becomes the seventh business journalist to be honored for Lifetime Achievement by ASBPE. Last year’s winner was Don Ranly, professor emeritus at the University of Missouri’s School of Journalism. Previous winners were Patrick J. McGovern, founder and chairman of giant publisher International Data Group; Dana Chase Jr., chairman of Dana Chase Publications and editorial director of Appliance magazine; editorial consultant Howard Rauch; Vernon Henry of Advanstar Communications, and Bernie Knill of Penton Media.

Download ASBPE’s press release about this year’s Lifetime Achievement Award winner. (35KB Word doc)

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