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Build your editorial team with positive energy

Fear may be the greatest roadblock to creative thinking, says consultant Donna Rae Smith.

By Tina Grady

When a publishing team creates positive energy, the results are like a hot cup of coffee — "great!" says Donna Rae Smith, founder and president of Ohio-based Bright Side, a company that provides customized, interactive individual and team leader development and education.

"We like our coffee best when it’s hot, not lukewarm," Smith says.

Smith coached nearly 40 ASBPE members at a luncheon in Cleveland on how to effectively build a great team through "positive, encouraging, uplifting thoughts and ideas," and what she refers to as "trisk" — trust plus risk, which is necessary for becoming bold leaders of change.

"We grow through risk," Smith says. "There is a risk in trusting your own ideas, but self trust leads to mutual trust."

Making It Work

"Fear, especially of looking stupid, is the greatest learning disability. It’s a monster on everyone’s back, and it needs to be thrown off and stomped on in order to be bold and have change," she says.

These tactics can be implemented into the business press world not only for building a publishing team but to keep it energized, focused and efficient. And when what Smith refers to as "toxic, emotional energy" (a.k.a. negativity and cynicism) is present, it predicates a loss of focus, goals, and vision.

3 steps to help you build a team

Here are some strategies to use with your publishing team to create positive

energy, a positive workplace, and to follow when building a team:

Fun — The joy of creativity and learning. Have fun.

Faith — Belief and self confidence. You need both.

Fire — The heart for passion, courage, and enthusiasm. Fire is the key to making changes happen and building the team.

Instead, the negativity, which may bar crucial communication between editors, should be replaced with an awareness for the needs and feelings of the entire team — and the recognition of "poisonous and toxic" interaction is important so it can be eliminated to make a great team. Then, Smith says, the team-building process can truly begin.

Energizing Others

"You have to learn how to create emotional, positive energy so you can energize others," Smith says. "Emotions are on-off switches to learning and change." The more frequently negative emotions and energy can be channeled elsewhere, the more conducive it will be for a team-building environment and an increase in productivity. Although the majority of business press editors have received extensive schooling, Smith points out that many have never received any training or taken any courses on how to be a successful leader.

Learn To Lead

"Most of us have had 12 to 18 years of education, but many haven’t learned how to generate energy to be bold in life," Smith says. "But we need to 'trisk,' switch on the learning, and be a leader of change."

The result? A publishing team that’s as great as a hot cup of coffee.


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