By Barbara Horwitz-Bennett Now, with more resources at our fingertips than ever, the sometimes painful process of soliciting expert sources for that article… due yesterday, has become so much easier, and often quite interesting! Drawing from my ongoing … read more
Month: January 2010
Editors Should Examine a New Way of Working with Advertisers
By Jim Romeo We have all seen better days. But could a new way of doing business in the trade press be a latent win-win? Could the bylined feature article, contributed Q-and-A article, or other contributed feature article … read more
ASBPE Kicks Off 2010 Azbee Awards of Excellence Competition
Enter Now. Deadline has been extended to Feb. 1. It’s that time of year again! ASBPE is now accepting entries for its 2010 Azbee Awards of Excellence competition. Don’t miss your opportunity to enter one of the most … read more
Happy MLK Day
ASBPE Kicks Off 2010 Azbee Awards of Excellence Competition
Enter Now. Deadline is Jan. 25. It’s that time of year again! ASBPE is now accepting entries for its 2010 Azbee Awards of Excellence competition. Don’t miss your opportunity to enter one of the most competitive and prestigious … read more
It’s Never Too Early to Adopt a Social Media Policy
By Steve RollPast President The sluggish economy and profound changes taking place in the publishing industry make this a particularly difficult time for those working in the business press. One of the few bright spots on the horizon … read more
Mike’s 24 B2B Editorial Essentials
By Howard Rauch Whether you’re talking about websites, digital magazines or conventional publications, high-quality content is essential. That’s not necessarily a new thought; however, it does seem to be getting more support from the B2B blogger community. In … read more
Predictions for B2B Publishing in 2010: They Ain’t Pretty
By Tonie AuerDFW Chapter President Yes, 2010 has rolled around and in keeping with my traditions, I’m still writing 2009 on my checks and wondering what this year will hold for the B2B publishing industry. Instead of being … read more