Meeting Wrap Up

Make Your Web Site the Best It Can Be

At the December meeting, which was held at the Denver Press Club, Monica Baruth and Gay Porter DiNileon of American Water Works Association (AWWA) offered several insights into successful web publishing. Baruth recounted her organization’s extensive efforts in realm of web publishing and shared experiential pitfalls as well as successes.

Topics discussed included the difficulty and importance of keeping up-to-date information (such as email addresses) on content users, potential money-making areas of a website, how to offer web-based advertising and how results can be tracked, and more. The “lessons learned” were invaluable and could benefit each member’s web publishing approach.