Archived webcast: Top 10 Facebook Dos and Don’ts for B2B Editors

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Speakers: Jessica Zemler, E-media editor, and Brendan Howard, Business and Team channel director, both with Advanstar Veterinary

Zemler and Howard presented about social media at the 2013 ASBPE National Editorial Conference in Chicago. Back by popular demand, the duo co-presented a Facebook iconwebcast on Sept. 19, 2013, that took an in-depth look at how to utilize Facebook for your B2B publication. This webcast covered actionable, efficient advice for reaching more of your readers on this platform where they already spend much of their time!

The session covered:

  • How to engage people on Facebook
  • Tips to get your posts seen by more of your readers
  • What types of messages you should post
  • What social tools you should provide to your audience
  • How to know which analytics to track
  • And more!

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