Contributed content adds a rich diversity of thought leadership to business publications. Here are tips for avoiding the ethical pitfalls that can undermine your efforts in this area. … read more
How to manage contributed content ethically
Ethics
10 tips for working productively with freelancers
Note: This post is one of a series of articles from the ASBPE Ethics Committee. So you need to hire a freelancer. How much should you pay? By the hour, word, project? What’s a reasonable deadline? Do you … read more
Four tips to elevate coverage of your publication’s conferences
Note: This is the first in a series of 2020 posts from the ASBPE Ethics Committee. Conferences and trade shows are a growing source of revenue for business-to-business magazines and newsletters. For writers and editors at the publications … read more
Strong ethics, good business
A speaker from ASBPE’s GenerationB2B conference explains why strong ethics are good for business. Advertisers strengthen B2B publications, but readers and trust are essential to the industry’s survival. Sometimes advertisers go too far and risk the health of … read more
The evolution of ethics in B2B journalism
By Dan Kubacki Predator and prey. Kerry Knudsen didn’t mince words when describing the relationship between advertisers and readers. “It’s not a symbiotic relationship,” said Knudsen, editor and publisher of W.I. Media Inc. A panel of B2B editors … read more
Welcome to the 2019 ASBPE Ethics Committee Newsletter
Greetings, and welcome to the 2019 ASBPE Ethics Committee newsletter. In this issue we cover editors’ speaking engagements; webinars; trade shows; complaint handling; working with freelancers, and more. And don’t forget about the ethics sessions at GenerationB2B: 2019 … read more
Topics from ASBPE’s May 2018 National Conference Ethics Roundtable
Editor’s Note: After interviewing panelists, immediate past ASBPE Ethics Committee chair Howard Rauch prepared a report on the May 10 Ethics Roundtable at the National Conference. Since Howard wasn’t able to attend, he based his report on interviews … read more
From the Ethics Roundtable Q&A: How Should Editors Vet Freelancers?
This edited version of remarks from the May 10 Ethics Roundtable audience reflects some concerns that were raised during and after the ASBPE National Conference’s panel presentation. As interim Ethics Committee chair, I moderated the panel and the … read more
April 2018 Ethics Update
With ASBPE’s May 10-11 conference nearing, we preview ethical issues at the forefront. Offering ethics guidance to ASBPE members—privately through our ethics advisories, or more broadly through newsletters, webinars and roundtables—has always been a key function of the organization’s Ethics Committee. … read more
ETHICS UPDATE / Preventing freelancer plagiarism and conflicts of interest
This article by Bridget Botelho, a member of ASBPE’s Ethics Committee, is the final essay in our spring Ethics Update newsletter. We Committee members hope to see you at the National Conference May 10-11 in Washington, DC, where … read more