Sessions at the Nov. 6 Digital Symposium in San Francisco included:
Leveraging the power of B2B social communities
Organizing print & online B2B editorial teams
Writing for search, navigation & the B2B reader
ASBPE Web Site of the Year case study
Plus, the
Digital Azbee Awards of Excellence Luncheon.
National Editorial Conference
The National
Editorial Conference for print publications
took place July 15–17, 2009,
at the Marriott Washington in Washington,
D.C.
The
Print Azbee
Awards of Excellence banquet
were held during that conference, on July 16.
Watch this five-minute video for highlights from the conference.
Sessions at
July’s National Editorial Conference examined:
Innovative responses to
today's troubling times
How to use social media
to advance your brand, generate editorial
leads, and increase readership
Ways to sell your ideas
to company executives
How to keep your print publication
relevant in a digital age
Print and digital workflow
strategies
Alternate ways to present
content using visual journalism techniques
What past attendees
say about the
ASBPE National Editorial
Conference
Here are come of the comments
from evaluation forms filled out
at previous conferences:
“Outstanding
program, very practical,
tons of ideas.”
“This was my first
time so I didn’t know what to expect. I
found it to be so educational — and
everyone was so nice.”
“Great
bang for the buck!”
“It is
a super value. ”
“It was of tremendous
value to me as a first-timer. … ”
“The networking
opportunities at the reception,
awards banquet, and luncheon
were great.”
And we’ve
received additional testimonials
from past attendees:
“I
think the ASBPE National Editorial
Conference is one of the best
in the industry. It is far less
commercial, and more useful,
than others. While the temptation
might be to eliminate professional
development during down times,
the fact is that we need to focus
on learning effective strategies
now more than ever.”
“The ASBPE
edit conference is a great opportunity to
learn from the best and brightest. The
creators of the
country’s best B2B web sites and
magazines shared
their wisdom on what it takes
to put together a first-rate
publication, and I came home
with ideas that my organization
can put to use. I also came away
with some practical
new technology skills after the
‘digital day.’ ”
“I learned
a great deal about building my
magazine's editorial presence
and impact through
multimedia, as well as how to
cross-utilize the information
my editors get via the
print and Web products we publish.”
“Nobody achieves anything without
other people. That’s why the ASBPE conference
is a wonderful event to attend. It’s
a great opportunity to discuss the challenges
and issues that face business publications
in an environment that changes
with the ‘speed of thought.’
“You just can’t help but learn when you
meet, listen and converse with editors,
writers, and other industry professionals.
“The people are great, the price
is reasonable, and the takeaway really gets the
wheels in your head spinning!”
“I found the ASBPE national conference — my first — to be very worthwhile. The
speakers were top-notch, the discussions
about digital media very timely, and I left
feeling energized with many interesting
new ideas to apply in my newsroom.”
— Robert Grace
Editor/Associate Publisher and
Conference Director Plastics News
“The 2007 conference gave me
a broader
perspective of the business publication industry. The
conference sessions provided the insight and solid information
I need to
make strategic decisions about my own
publication.
“The greatest value was in meeting
my
peers and industry leaders, and having the
opportunity to talk one-on-one about current
trends and challenges.”
Each summer,
ASBPE holds a two-day National Editorial Conference
in a different U.S. city. The conference is an
opportunity for editors to meet their colleagues
from across the country and to keep up with
the latest on topics like doing editorial
research, improving readership, and more. As
part of the conference, the annual Azbee
Awards of Excellence are presented at a dinner
banquet. In addition, up to five U.S. and
two international editors each year can attend
the conference for free through our
Young Leaders Scholarship.
Starting in 2009, ASBPE will hold two
conferences: a two-day summer conference that focuses on
print and the intersection
of print and web, and a one-day fall conference devoted
entirely to digital media. The digital conference will
feature its own awards program.
Young Leaders Scholarship
Each year,
ASBPE’s Young Leaders Scholarship pays
the conference and hotel room costs for five
U.S. and two international applicants to
attend the National Editorial Conference.
(Transportation
to
and from the conference, any nonconference
meals and other incurred costs are the responsibility
of the winners or their individual publishing
companies.)
Scholarship
winners will also attend the ASBPE National
Awards Banquet and will receive a free
one-year membership to ASBPE if they are
not already members.
These scholarships
are open to all business editors under the age of 30, including
print and Web.
Applicants
must meet the following qualifications:
Must
be 30 years of age or younger.
Must
have worked at least two years
as an editor of a business magazine or
the magazine’s associated Internet
publication.
Candidacy
must be sponsored by their publication’s
Chief Editor.
Must plan
to continue in the business press as a career.
May not
be a past ASBPE Young Leaders Scholarship winner.
“The
best part of the Young Leadership Scholarship
is the opportunity to meet
and interact with other up-and-coming
editors, to share ideas, experiences,
and perspectives. The scholarship also
provides a unique opportunity to get
high-level leadership and editorial
training.
“The
scholarship is a useful stepping stone to
getting more involved with the ASBPE.
After taking part in the conference,
I’m planning to attend more local
events and future conferences.”
“The ability to network
with other editors who are going through
the same types of challenges as I am on a
daily basis, as well as the ability to help
others who may be struggling through issues
I've conquered, made this conference a very
worthwhile event to attend, particularly
as a Young Leader Scholar.
“I plan to be as
involved as my hectic schedule will allow, as I see a lot of value in attending seminars,
conferences and general networking events
that ASBPE offers.”
“I learned
a great deal about building my
magazine's editorial presence
and impact through
multimedia, as well as how to
cross-utilize the information
my editors get via the
print and Web products we publish.”