Upcoming Events

  • Don’t Miss Chance to Obtain Useful Input on Editorial Performance By Howard Rauch How to deal more effectively with mounting print/digital workloads will be my focus during an ASBPE June 17 webinar. In advance, I invited all concerned editors to complete a questionnaire outlining their current responsibilities. Respondents were asked to focus primarily on their online workloads. They were challenged to identify their most time-consuming tasks. During follow-up ...
  • Webinar: Ten Trends that Could Make (or Break) Our Editorial Careers Today’s editors are in a rare position: We have the chance to help shape a new media platform. Among other things, that means we ll have to work to retain journalistic standards, even as we create a new type of media presence. And of course, we ll have to learn to put aside our assumptions ...
  • Professional Development Made Easy: Webinars ASBPE has an exciting slate of webinars scheduled for the first half of 2010. TODAY: March 29 @ 12:30 to 1:30 EST: Why B2B Publications Are So Bad at Marketing (and how to fix it). Speaker: Joe Pulizzi of Junta42. April 29 @ 12:30 to 1:30 EST: Ten Trends that Could Make (Or Break) Our Editorial Careers. ...
  • Webinar: B2B Marketing featuring Joe Pulizzi Why B2B Publishers Are So Bad at Marketing (and how to fix it) In the past, B2B publishers relied on a fairly reliable marketing arsenal to attract readers and advertisers: online resource center sales sheets promo e-mails house ads But many are finding that these methods aren’t working anymore. To standout from the crowd, it’s more important than ever to position ...
  • Web Video Editing: How-To Basics for B2B Editors B2B editors are increasingly getting into Web video. Here’s a detailed, step-by-step walk-through to help you get a vivid picture of the editing process from a fellow B2B editor who today produces and edits some 40 videos a year. Other aspects of the video process will be covered but the focus is on editing with ...
  • Drive Website Traffic, Boost Readership Learn how to use online communities, social networks, and search engine optimization to increase readership, in print as well as online. Save the date Thursday, Sept. 24 to join ASBPE and explore how to harness Web 2.0 to spread the word about your brand and content. Hear from a panel of digital content experts who will ...

Webinars

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