Upcoming Events

  • Social Media Can Make You More Efficient by Martha SpizziriASBPE Web Editor Even some B2B editors who were initially skeptical about social media sites are finding, to their own surprise, that they can be useful even for niche publications like the ones we serve. The problem is, keeping up with all of them can eat up a lot of time. Well, here’s a surprise: ...
  • Getting Your Market’s Economic Scoop in Tough Times Date: Friday, March 27Time: 1:00 p.m. Eastern timeDuration: 60 minutes Webinar Overview Business-to-business editors generally are skilled at covering day-to-day happenings in their industries. But their reporting often falls short when exploring the effects of an economic downturn and the measures that business undertake to deal with the resulting squeeze on their balance sheets. In this webinar, ...
  • Upcoming Webinar on Getting Your Market’s Economic Scoop in Tough Times WHAT: Getting Your Market’s Economic Scoop in Tough Times WHEN: Friday, March 27, 1:00 p.m., 60 minutes WHO: Panelists Roy Harris, senior editor, CFO, and Steve Ross, editor, Broadband Properties, will examine how editors can cover the current economy in their publications. Attendees will learn: what questions ought to be asked of sources, how to analyze their ...
  • Highlights from New-Media Webinar By Martha SpizziriASBPE Web Editor “Anyone can launch a media brand. The time is right now, especially because buying behavior has changed.” That’s the judgment of Joe Pulizzi, who copresented the ASBPE webinar “A B2B Journalist’s Guide to Creating the Next New-Media Resource” on Monday. Pulizzi is founder and chief content officer of the content-marketing ...
  • A B2B Journalist’s Guide to Creating the Next New-Media Resource On Nov. 17, Harry McCracken and Joe Pulizzi will give advice on launching a successful new-media venture. Read posts by and about McCracken and Pulizzi on the ASBPE National Blog. Date: Monday, Nov. 17Time: 1 pm Eastern timeDuration: 60 minutes The advent of the Internet has made it easier and less costly than ever for writers ...
  • June 26 Webinar: Help Readers Deal With Environmental Issues Chances are your readers are rethinking how they do business to minimize their industry’s environmental impact. Companies’ heightened awareness of environmental issues — especially climate change — is impacting editorial coverage and priorities, including the allocation of staff resources. You’ll get some good ideas about how to cover these issues by attending ASBPE’s next webinar, The ...

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