Tip Sheets

For ASBPE members, a compilation of the best tips and tricks.

Tip Sheets are a compilation of techniques and tactics on a variety of practical issues developed from our national and chapter meetings, and other resources. Most Tip Sheets will be available only to ASBPE members. But as an introduction, our first sheet, “Secrets to Winning Azbee Awards,” is available to everyone.

If you have a Tip Sheet topic in mind and would like to write one (approximately 1380 words), please email info@asbpe.

Tip Sheet No. 3:
Get Social (Media, That Is)
(496K PDF)
How do you harness the power of social media like YouTube, Linked In, Second Life, and Facebook? This Tip Sheet gives advice, including:

• Develop a comprehensive approach.
• Make social media user-centric.
• Give readers wide latitude to contribute.
• Provide context to the information.
• Be prepared to cut back time spent on print.
• Get vendors into the game.
• Feel free to experiment.

Tip Sheet No. 2:
Managing the Editor-Freelancer Relationship in the Digital Age
(180K PDF)
This Tip Sheet is for both editors and freelancers. It summarizes ASBPE’s webinar on the topic. The first section discusses some basics of the relationship that have not changed, while the second section is Web-specific.

Included are tips on:

• finding and retaining good writers
• getting and keeping new freelance clients
• writing and editing for the Web.

Tip Sheet No.1: Secrets to Winning Azbee Awards
(96K PDF)
You can increase your chances of taking home an editorial or design award by instituting the right practices, including:

• planning ahead.
• considering the entire story package and presentation.
• focusing on excellence.
• writing a strong entry statement.
• participating in the competition in ways beyond just submitting entries.
• cultivating an award-winning culture.

This first Tip Sheet, a special edition that’s available to nonmembers, has the details.

ASBPE members may also be interested in downloading slides from our recent webinar, “Editorial Winners Tell All.”

Coming soon: Taking Your Webcasts to the Next Level

What Issues Do You Need Help With?

Tell us what topics you’d like to see addressed in future Tip Sheets. Email info@asbpe.org.