By Jyme MarianiASBPE National Treasurer Let me start by being honest. I don’t usually blog, at least not willingly. Every month, my job forces me to post two entries, on the first and third Tuesday of the month. … read more
Month: October 2008
When the Going Gets Tough, the Tough Get Creative
By Katy TomasuloWashington, DC Chapter President In my industry, construction, publishers are facing a double-downturn problem: the one that’s hitting all publications plus the housing market crash that’s taking an added toll. But that hasn’t stopped some magazines … read more
Blogs Worthy of Your Time
By Tonie AuerDFW Chapter President/National Blog Chairwoman What makes one blog more worthy of your valuable reading time over another blog? John Brandon over at Computerworld talks about his criteria for a good blog and then goes on … read more
ASBPE Poll: How familiar are you with social media?
Credit Crisis May Be Good and Bad for B2B Journalists
By Tonie AuerDFW Chapter President/National Blog Chairwoman While just about everyone is biting their nails and waiting to see what shenanigans Wall Street and the Fed may get into, one of the side effects is the rising interest … read more
Key Dates and Deadlines Set at National ASBPE Board Meeting
By Steven RollASBPE President The entry deadline for all print editorial and design categories in the AZBEE Awards of Excellence is Jan. 30, 2009. For 2009, something special is planned for all digital editorial and design awards. The … read more
B2B Editors Respond: What obstacles do you face when it comes to learning new job-related skills?
Your publisher is asking you to do more for your website, but you’ll need training. Unfortunately, obstacles are preventing that training from happening. According to our poll, What obstacles do you face when it comes to learning new … read more
Words Are Important
By Paul Heney As this election season drags on, I’m hoping for a politician who will rediscover the power of words. Over the past few decades, there has been an increasing resentment towards intellectual thought and speech in … read more
Every B2B Publication Needs 5 Fear Factors
By Howard Rauch “Pre-emptive discouragement of a direct competitor should be a key focus.” This comment was the closing statement in an editorial planning report recently submitted by a top B2B editor to senior management. He added: “If … read more